Our target audience is going to be teenagers at the age of 15 up to the age of 27. This is due to the fact that horror films are mainly watched by people of a young age who enjoy the tension and violence of of a horror film. We would expect them to be concerned about fashion and shop at places like Topman, HMV, game, New Look etc. They would watch these genres for the adrenaline rush as they enjoy the feeling of "being alive." This helps with our film as we use violence and other horror conventions to create tension and a feeling of fear. The violence also makes the audience feel almost disgusted by the thought and sight of it. This is a factor of the film that we hope will stick in peoples memory.
This picture is Lewis, he is a 17 year old who is doing his A2 levels. He enjoys horror films for the feeling of adrenaline and fear. The age group for this film would be a 15, which is mainly due to the violence and discriminating and strong language which would be used later in the film according to the BBFC.
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